Business Education Specialist - San Luis Obispo
Location: San Luis Obispo
Posted on: December 9, 2018
This professional position is responsible for marketing MINDBODY's Business Education Programs at MINDBODY. This team member will be responsible for expanding the MINDBODY University program and certification program to exponentially multiply the number of customers educated through MINDBODY programs. This is a full-time position in the San Luis Obispo office.MINIMUM QUALIFICATIONS AND REQUIREMENTS:----- Bachelor's degree in Business, Marketing, Communications or related area--- 2+ years' experience in creating, managing and executing revenue-generating marketing programs.--- Strong professionalism and an energetic positive attitude--- Strong analytical skills, sound business judgment, and high level of initiative, creativity and flexibility.--- Strong project management skills coupled with a high attention to detail and superior multi-tasking abilities.--- Strong communication and writing skills.----- Demonstrated ability to operate in a fast-paced environment, balancing both strategic and tactical responsibilities.--- Ability to educate, lead and support team members and influence cross-functional teams--- Team player with good interpersonal, communication skills.--- Self-starter, quick learner, able to handle multiple concurrent assignments--- Works well independently and with little direction--- Ability to perform the General Duties and Responsibilities set forth above in a consistent and efficient manner.PRINCIPAL DUTIES AND RESPONSIBILITIES:This is a representative list of the general duties the position may be asked to perform and is not intended to be all-inclusive.--Marketing Strategy and Execution----- Develop and execute content, marketing and selling strategies for MINDBODY Education programs (MBU Events, MBU on Demand, Consulting Certification programs).--- When needed, develop and write educational content.----- Develop unique selling proposition for client education programs----- Work with Customer Success to drive new education programs, developing programs from conceptualization through launch, creating actionable plans, work streams, and tactics----- Pilot new ways to deliver education experiences, with a goal of growing and scaling education to reach more business owners and help them succeed----- Build productive working relationships with internal teams, clients, program candidates, external partners, vendors and management.--- Develop marketing plans for the Certification and MBU online programs, and work closely with internal teams on marketing execution.--Content Development--- Leverage client data/analytics to make decisions on new content development--- Works closely with Knowledge Center Support (KCS) team to identify client educational needs and coordinate new content development--- Responsible for keeping MBU (events and On Demand) content fresh and relevant--- Over MBU On Demand and customer webinar program; both content strategy and execution----- When needed, deliver webinar programs and/or oversee webinar execution--- All other duties as assignedWORK ENVIRONMENT AND PHYSICAL DEMANDS:--- Dexterity of hands and fingers to operate a computer keyboard.--- This position is mostly stationary and will be required to remain stationary for extended periods of time.--- Specific vision abilities required by this position include close vision, color vision, and the ability to adjust focus.----- The noise level in the work environment is usually moderately quiet.
Keywords: MindBody, San Luis Obispo , Business Education Specialist - San Luis Obispo, Education / Teaching , San Luis Obispo, California
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