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Partner Engagement Manager

Company: Visit SLO CAL
Location: San Luis Obispo
Posted on: January 16, 2022

Job Description:

Position Title : -Partner Engagement Manager
Company: -Visit SLO CAL
Location: -San Luis Obispo, CA
Reports to: -Chief Marketing Officer
Functional Area: -Marketing & Communications
Employment Type: - -Full-Time Regular, Exempt
Education Required: Four-Year Related Degree (or equivalent experience)
Experience Required: 2+ Years
Salary Range: -$54,000 - $65,000 annual salary plus benefits, DOE

Organization Description:
Visit SLO CAL (VSC) is the non-profit countywide destination marketing and management organization (DMMO) for San Luis Obispo County (SLO CAL). Its mission is to "Inspire travel and foster our unique experiences to create life-long ambassadors and economic growth for SLO CAL." Its goal is to promote SLO CAL through marketing, advertising, public relations, group sales, promotions, events and sponsorship, branding the region as a choice destination for regional, national and international travelers alike. Visit SLO CAL works in partnership with tourism industry-related businesses including lodging properties, restaurants, wineries, breweries, activities, local community destination marketing organizations and the state tourism organization, Visit California, to create a unified marketing approach that promotes the culinary, coastal and cultural assets of the county. -For more information, visit SLOCAL.com.

Position Description:
Do you have the talent for networking and building relationships?
Are you motivated to improve outcomes?
Do you enjoy teaching others?
Do you love talking about the virtues of SLO CAL?
If you answered yes to all of these questions, you are a great candidate for the Partner Engagement Manager position at Visit SLO CAL. This position offers an exciting opportunity for a talented and motivated community engagement professional to assist in the development and execution of outreach strategies and partnership-building while learning from the best in the business.
Here's what your day will look like
The Partner Engagement Manager will assist in growing industry and organizational capacity through investor, partner and community outreach and support, industry and event planning and participation, educational programming, CRM management and more. As a core member of the team, you will be tasked with ensuring all goals are met or exceeded, and you will be responsible for the development and facilitation of engagement and event strategies. As a lead for investor/partner outreach and support, you will be responsible for developing the outreach strategy for each department and for maintaining strong relationships increasing awareness of and participation in the growing portfolio of marketing, educational, technical and advocacy resources offered by Visit SLO CAL. The Partner Engagement Manager is also responsible for helping identifying potential new community partners outside of tourism who benefit from or contribute to the success of our industry.

Who are you?
You can effectively communicate with a wide variety of people -- from potential partners to internal team members.
You enjoy being out in the community interacting with partners more than in the office.
You are a self-starter, have great attention to detail and excel with productivity management, juggling multiple projects at once and on time.
You are an active and empathetic listener who looks to solve problems and create value.
You have great knowledge about SLO CAL.

Core Responsibilities:
Investor/Partner Engagement:
Assist in the development of valued relationships with the Travel & Tourism industry

Develop the organization's investor/partner outreach strategy with input and support for the VSC team

Assist with leading marketing department partner outreach efforts

Support Experience SLO CAL 2050 by identifying and participating in engagement opportunities for industry partners to participate with marketing, media, education, product promotion and advocacy resources offered by Visit SLO CAL

Promote adoption of 'SLO CAL Connection' resources, including introduction, training, and periodic auditing

Provide ongoing technical support to investors/partners needing assistance accessing, navigating or updating their 'SLO CAL Connection' profile

Respond to investors/partners requests and need for information

Manage and execute industry communications (eg. This Week in SLO CAL, Tourism Economics Business Intelligence Dashboards, LinkedIn, Marketing Committee in accordance with The Brown Act and additional communications as needed)

Coordinate, manage and track partner co-op opportunities (eg: Marketing partnerships, Annual Visitors Magazine, DTN, etc.)

Coordinate and manage partner sponsorship opportunities (Spartan Race, SLO CAL Open, etc. )

Coordinate and manage promotional opportunities (Restaurant Month, etc.)

Event Management:
- - - - - - -Plan and manage in-market industry and educational events like educational workshops, webinars and Destination Summit, including operations, coordination, execution of dates, location, speakers, and programming on behalf of Visit SLO CAL
Operational Duties:
Oversee the usage and management of the CRM, developing strategies and assuring proper data input and management

Manage priorities consistent with Strategic Direction 2023, Experience SLO CAL 2050 and the annual Business & Marketing Plan

Meet and exceed goals as listed in Bamboo HR, with a specific focus on established KPIs

Execute engagement strategies effectively and in a timely manner

Assist with additional responsibilities as requested

Required Skills/Experience:
Four-Year Related Degree (or equivalent experience)

3+ years of sales or community engagement experience (ideally in hospitality or tourism industry)

Exceptional interpersonal communication, relationship building and customer service skills

Critical thinking and creative problem-solving skills including ability to propose and direct successful solutions

Strong communication skills (oral and written) and exceptional presentation skills

Technical proficiency with Microsoft Office Suite and standard computer and software skills (i.e., electronic mail, word processing, database development, project management, internet usage, etc.) required

A strong understanding of contact management systems and detailed reports

Desired Traits/Abilities:
Ability to create buy-in and consensus for product engagement and participation

Strong knowledge of the local market and its assets

Detail-oriented, methodical and extremely organized work style

Talent for tracking, multi-tasking and the ability to pivot quickly in a rapidly-changing environment

Problem solving skills and ability to propose and direct successful solutions

Ability to work autonomously, yet collaborate with others as needed

Strong drive and a tendency to thrive in a very fast-paced, ambitious environment

Professional, adventurous, positive and confident attitude

Visit SLO CAL, an equal opportunity employer, offers an exciting opportunity for qualified, career-motivated professionals. We provide competitive compensation and the chance to work with talented people in a successful, fast-paced and pleasant environment. We offer many premium benefits including medical, dental, life insurance, vacation time and much more.

For more information or to apply, visit the Jobs page on the SLOCAL.com website.

Keywords: Visit SLO CAL, San Luis Obispo , Partner Engagement Manager, Executive , San Luis Obispo, California

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